Design the Network Marketing System of the Tourism Destination under the Smart City Framework

DOI

10.2991/icemct-15.2015.291How to use a DOI?

Keywords

Network Marketing, tourism destination, smart city

Abstract

Become a Smart City is the trend development of urban cities. Tourism industry is an important industry of a city, It is a important projects of urban construction. When promoting tourism destination, the role of marketing is particularly important. To do a good job of a city's tourism publicity, need provides a new marketing mode, Tourism destination marketing system arises at the historic moment. In this article, the construction of tourism destination network marketing system is according to the travel service demand of consumers, base on the advanced information technology. In the end put forward the evaluation mechanism, ensure the effective operation of the system

Copyright

© 2015, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Lanlan Liu
AU  - Qiang Yu
AU  - Jing Liu
PY  - 2015/06
DA  - 2015/06
TI  - Design the Network Marketing System of the Tourism Destination under the Smart City Framework
BT  - Proceedings of the 2015 International Conference on Education, Management and Computing Technology
PB  - Atlantis Press
SP  - 1397
EP  - 1400
SN  - 2352-5398
UR  - https://doi.org/10.2991/icemct-15.2015.291
DO  - 10.2991/icemct-15.2015.291
ID  - Liu2015/06
ER  -