Creative Strategy for Reducing Air Pollution from Motorcycle Exhaust by Urging Urban Motorcyclists to Implement Eco-Riding Techniques

DOI

10.2991/assehr.k.210805.033How to use a DOI?

Keywords

Eco riding, media campaign, motorcycle pollution, creative strategy

Abstract

Air pollution has been a prevalent issue in Indonesia for many decades, for years the country has been plagued with the unhealthy air quality affecting its citizens; most prominently in large capital cities such as Jakarta, Tangerang, and Bekasi due to their high population densities. The continuous growth of industry, vehicle population, citizens, and urban development only serve to further contribute to the growing problem of pollution in Indonesia. This paper thus seeks to propose the development of a social campaign with the goal of influencing Jakarta’s motorcyclists to apply Eco-Riding techniques to their daily lives. This paper seeks to propose that Eco Riding as a concept is a viable solution to reduce vehicle pollution and rate of traffic accidents in Jakarta. This research was conducted using quantitative methods, where data was obtained through literature studies and observations of the driving behavior, preference, and lifestyle of urban motorcyclists. The results of the study show that air pollution not only affects the environment but also the emotional states of motorcyclists leading to heightened levels of stress, increased risk of accident, and increased vehicle emissions.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Dunstan Christian Angelo
AU  - Anny Valentina
AU  - Siti Nuranissa
PY  - 2021
DA  - 2021/08/08
TI  - Creative Strategy for Reducing Air Pollution from Motorcycle Exhaust by Urging Urban Motorcyclists to Implement Eco-Riding Techniques
BT  - Proceedings of the International Conference on Economics, Business, Social, and Humanities (ICEBSH 2021)
PB  - Atlantis Press
SP  - 207
EP  - 211
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210805.033
DO  - 10.2991/assehr.k.210805.033
ID  - Angelo2021
ER  -