The Effects of Business Model Innovation, Efficiency Growth, and Revenue Growth on MSME Performance in Tangerang City, Banten Province, Indonesia
- DOI
- 10.2991/aebmr.k.220501.089How to use a DOI?
- Keywords
- Business Model Innovation (BMI); MSME Performance; Efficiency Growth; Revenue Growth
- Abstract
In the recent business context, Business Model Innovation (BMI) can be considered as a key to enhance the company performance. BMI can create the company’s competitive advantage and increase its performance, even though there are still many Micro, Small, and Medium Enterprises (MSMEs) failing to generate the expected result when innovating their business models. This research aimed to reveal the effect of BMI on company performance. BMI also affects the efficiency growth and revenue growth. The efficiency growth affects the company performance. In this research, 100 MSMEs located in Tangerang were observed. The sampling activities were done by using the purposive sampling technique. Data was collected by distributing the questionnaire to MSMEs that became this research samples. Data was then analyzed by using the Smart PLS Program. This research results show that BMI positively and significantly affect the MSME performance, efficiency growth, and revenue growth. Meanwhile, efficiency growth and revenue growth also positively and significantly affect the MSME performance.
- Copyright
- © 2022 The Authors. Published by Atlantis Press International B.V.
- Open Access
- This is an open access article distributed under the CC BY-NC 4.0 license.
Cite this article
TY - CONF AU - Rodhiah Rodhiah AU - Nur Hidayah PY - 2022 DA - 2022/05/11 TI - The Effects of Business Model Innovation, Efficiency Growth, and Revenue Growth on MSME Performance in Tangerang City, Banten Province, Indonesia BT - Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021) PB - Atlantis Press SP - 589 EP - 595 SN - 2352-5428 UR - https://doi.org/10.2991/aebmr.k.220501.089 DO - 10.2991/aebmr.k.220501.089 ID - Rodhiah2022 ER -