Advanced Informatics for Business Intelligence 2.0

DOI

10.2991/icebi.2010.17How to use a DOI?

Abstract

Business Intelligence (BI), a term coined in 1989, has gained much traction in the IT practitioner community and academia over the past two decades. According to Wikipedia, BI refers to the ¡°skills, technologies, applications, and practices used to help a business acquire a better understanding of its commercial context¡± (http://en.wikipedia.org/wiki/Business_intelligence). Based on a survey of 1,400 CEOs, the Gartner Group projected BI revenue to reach $3 billion in 2009 (Gartner, 2006). Through BI initiatives, businesses are gaining insights from the growing volumes of transaction, product, inventory, customer, competitor, and industry data generated by enterprise-wide applications such as: Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Supply-Chain Management (SCM), Knowledge Management, Collaborative Computing, Web Analytics, etc. The same Gartner survey also showed that BI has surpassed security as the top business IT priority in 2006 (Gartner, 2006).

Copyright

© 2010, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Hsinchun Chen
PY  - 2010/12
DA  - 2010/12
TI  - Advanced Informatics for Business Intelligence 2.0
BT  - Proceedings of the 1st International Conference on E-Business Intelligence (ICEBI 2010)
PB  - Atlantis Press
SP  - 108
EP  - 109
SN  - 1951-6851
UR  - https://doi.org/10.2991/icebi.2010.17
DO  - 10.2991/icebi.2010.17
ID  - Chen2010/12
ER  -