From "Overnight Fame" to "Being Worth Teaching" "Idol Cultivation": a New Narrative Mode of Talent Show

DOI

10.2991/iccessh-19.2019.258How to use a DOI?

Keywords

network variety show; talent show; idol cultivation; narration

Abstract

As the focus in the layout of self-made content on the Internet, network variety shows are different from traditional TV variety shows in the aspects of production logic and application scenarios, which makes them burst out more possibilities in content production, marketing and promotion. Compared with the traditional talent shows, the network talent shows with the narrative mode of "idol cultivation" focus on the process of "cultivation" and actively create star idols in line with the mainstream values, so as to realize the successful transformation of core values from "overnight fame" to "being worth teaching". According to the value and law of content production endowed by the Internet era, this new narrative mode not only facilitates the deep involvement of the audience in the program, but also cultivates a new type of talent show suitable for the characteristics of the Internet era based on the changes of the programming and broadcasting carrier.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Huigang Zhang
PY  - 2019/07
DA  - 2019/07
TI  - From "Overnight Fame" to "Being Worth Teaching" "Idol Cultivation": a New Narrative Mode of Talent Show
BT  - Proceedings of the 4th International Conference on Contemporary Education, Social Sciences and Humanities (ICCESSH 2019)
PB  - Atlantis Press
SP  - 1164
EP  - 1167
SN  - 2352-5398
UR  - https://doi.org/10.2991/iccessh-19.2019.258
DO  - 10.2991/iccessh-19.2019.258
ID  - Zhang2019/07
ER  -