Research on the Influence and Development Path of New Media Culture Industry on National Competitiveness
- DOI
- 10.2991/assehr.k.200316.337How to use a DOI?
- Keywords
- new media, cultural industries, national competitiveness
- Abstract
Improving national competitiveness is a new competitive strategy adopted by all countries in the stage of in-depth development of economic globalization. The influence of new media culture industry on national competitiveness is as follows: the development of new media culture industry is the promotion of cultural soft power and the new engine of China’s economic growth, which can stimulate consumption and optimize economic structure. The development status of China’s new media culture industry is that although there has been some development, the overall scale of the new media culture industry is still not large, the intensive development degree is not high, and the scientific and technological innovation ability is not strong. The development path of new media culture industry should be to accelerate the training of talents in new media culture industry, promote the deep integration of culture and technology, and enhance the market competitiveness of new media culture enterprises.
- Copyright
- © 2020, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Chunying Gong PY - 2020 DA - 2020/03/19 TI - Research on the Influence and Development Path of New Media Culture Industry on National Competitiveness BT - Proceedings of the 4th International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2020) PB - Atlantis Press SP - 1594 EP - 1597 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.200316.337 DO - 10.2991/assehr.k.200316.337 ID - Gong2020 ER -