A Study on the Mechanism of Enhancing the Value Creation Capability of Rural E-Commerce Industrial Clusters*

DOI

10.2991/assehr.k.200316.315How to use a DOI?

Keywords

rural e-commerce, industrial clusters, value creation

Abstract

This article explores the mechanism for enhancing the value creation capability of rural e-commerce industrial clusters. E-commerce industrial clusters have brought new factor combinations, supply networks, market information and service systems to the development of farmers’ online businesses. This article builds a theoretical framework for the value creation of e-commerce industrial clusters, and explores the mechanism for improving the value creation capability of rural e-commerce industrial clusters from the aspects of factor adjustment, industrial chain integration, brand innovation, spillover benefits, and service systems.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Jie Liu
AU  - Yongqian Li
PY  - 2020
DA  - 2020/03/19
TI  - A Study on the Mechanism of Enhancing the Value Creation Capability of Rural E-Commerce Industrial Clusters*
BT  - Proceedings of the 4th International Conference on Culture, Education and Economic Development of Modern Society (ICCESE 2020)
PB  - Atlantis Press
SP  - 1475
EP  - 1478
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.200316.315
DO  - 10.2991/assehr.k.200316.315
ID  - Liu2020
ER  -