Proceedings of the 2022 International Conference on Bigdata Blockchain and Economy Management (ICBBEM 2022)

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The Impact of Product Quality Certification on Cooperative Business Performance—— An Empirical Analysis Based on STATA Software

Authors
Qian Long1, Houjian Li1, Yingqi He1, *
1College of Economics, Sichuan Agricultural University, Chengdu, China
*Corresponding author. Email: lihoujianguoying@126.com
Corresponding Author
Yingqi He
Available Online 20 December 2022.
DOI
10.2991/978-94-6463-030-5_170How to use a DOI?
Keywords
Product Quality Certification; The Cooperative; Business Performance; Propensity Score Matching
Abstract

Based on the questionnaire survey data of 260 farmer cooperatives in Sichuan Province, this paper adopts the least square estimation method (OLS) to study the impact of product quality certification on the business performance of cooperatives, and uses the STATA software to conduct propensity score matching processing(PSM) to solve the problem of endogenous bias that may exist in the model. The results show that product quality certification can significantly improve the operation performance of cooperatives through reputation effect, signal display effect and reduction of operation cost. In this paper, the propensity score matching method is used to solve the endogenous problems, and the common support area and equilibrium test are carried out. The empirical results still show that product quality certification has a significant positive impact on cooperative performance.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2022 International Conference on Bigdata Blockchain and Economy Management (ICBBEM 2022)
Series
Atlantis Highlights in Intelligent Systems
Publication Date
20 December 2022
ISBN
978-94-6463-030-5
ISSN
2589-4919
DOI
10.2991/978-94-6463-030-5_170How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Qian Long
AU  - Houjian Li
AU  - Yingqi He
PY  - 2022
DA  - 2022/12/20
TI  - The Impact of Product Quality Certification on Cooperative Business Performance—— An Empirical Analysis Based on STATA Software
BT  - Proceedings of the 2022 International Conference on Bigdata Blockchain and Economy Management (ICBBEM 2022)
PB  - Atlantis Press
SP  - 1667
EP  - 1678
SN  - 2589-4919
UR  - https://doi.org/10.2991/978-94-6463-030-5_170
DO  - 10.2991/978-94-6463-030-5_170
ID  - Long2022
ER  -