Interconnection and Interrelation Model as a Sustainable Tourism Village Development Strategy

DOI

10.2991/assehr.k.210424.085How to use a DOI?

Keywords

model, village tourism, interconnection, interrelation, strategy

Abstract

This study aims to develop a model of connected and related tourist destinations by integrating the potential advantages of five tourist villages in Badung Regency. Research location at Bongkasa Pertiwi Village, Plaga Village, Mengwi Village, Sangeh Village, and Pangsan Village. This study uses a qualitative research approach. Data were collected using the focus group discussion technique. The research informants consisted of the village head, village leaders, the chairman of the Pokdarwis, and tourism practitioners. The research refers to the VRIO framework as the basis for developing a connected and related tourism village model. The results of the study show that the basis for developing an interconnected and intercorrelated tourism village model lies in the unique tourist attractions possessed by each tourist village. Supporting aspects of success in the development of a connected and related tourism village are amenities, accessibility, and organization.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - I Putu Mertha Astawa
AU  - Ida Bagus Putu Suamba
PY  - 2021
DA  - 2021/04/26
TI  - Interconnection and Interrelation Model as a Sustainable Tourism Village Development Strategy
BT  - Proceedings of the International Conference on Applied Science and Technology on Social Science (ICAST-SS 2020)
PB  - Atlantis Press
SP  - 437
EP  - 441
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210424.085
DO  - 10.2991/assehr.k.210424.085
ID  - Astawa2021
ER  -