Enterprise business model innovation in e-commerce environment
Authors
Zhen-jie Long, Fan Pan
Corresponding Author
Zhen-jie Long
Available Online August 2016.
- DOI
- 10.2991/icassr-15.2016.166How to use a DOI?
- Keywords
- e-commerce; Business model; Business model innovation; Interpretative structural model
- Abstract
In the face of increasingly serious resource constraints and the growing prosperity of e-commerce environment, the business model has become the focus of market competition.The study of the business model can lay the foundation for innovation. Therefore, the article analyzes the structural relationship of business model among its influence factors based on the interpretative structural model.We can explore the mechanism of business model innovation, so as to provide a reference for our enterprise business model innovation.
- Copyright
- © 2016, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Zhen-jie Long AU - Fan Pan PY - 2016/08 DA - 2016/08 TI - Enterprise business model innovation in e-commerce environment BT - Proceedings of the 3d International Conference on Applied Social Science Research PB - Atlantis Press SP - 594 EP - 597 SN - 1951-6851 UR - https://doi.org/10.2991/icassr-15.2016.166 DO - 10.2991/icassr-15.2016.166 ID - Long2016/08 ER -