Application Research of AR (Augmented Reality) Technology in Creative Interaction of Poster Design
- DOI
- 10.2991/assehr.k.210106.131How to use a DOI?
- Keywords
- AR technology, poster design, transitional information, versatility, art
- Abstract
Through the application of AR technology in the creative interaction of poster design, this paper is carried out from the aspects of public welfare poster, commercial poster, cultural poster and social poster in the poster design. It studies the design expression forms generated by creative interaction of AR technology, and further explores and analyzes the development prospect and influence of augmented reality technology in the interaction of poster design, from which some problems need consideration in depth are found out. In the modern society with advanced science and technology, the interaction of AR technology in poster design develops rapidly, which has a rapid impact on the whole graphic design. However, will this design form change the original artistic nature of poster design? It is important for poster design to retain its own charms in the rapid development of science and technology and not be submerged by the trend of intelligent technology, so that the audience will keep their interest in, appreciate and guess the real meaning and information of the design work itself while interacting with the design work.
- Copyright
- © 2021, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - Wenqian Deng AU - Yunxiu Wu PY - 2021 DA - 2021/01/06 TI - Application Research of AR (Augmented Reality) Technology in Creative Interaction of Poster Design BT - Proceedings of the 6th International Conference on Arts, Design and Contemporary Education (ICADCE 2020) PB - Atlantis Press SP - 683 EP - 687 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.210106.131 DO - 10.2991/assehr.k.210106.131 ID - Deng2021 ER -