Advertisement Effect of Graffiti-art. Taking 3D Stereograph as an Example

DOI

10.2991/icadce-17.2017.78How to use a DOI?

Keywords

graffiti-art; advertisement effect; 3D stereograph

Abstract

In the late 20th century, graffiti-art works on streets and lanes blend with various elements in urban space, making those seemingly isolated and meaningless pictures full of vigor with the aid of real environment and space. Thus new visual information and inspiration come into being, providing enlightenment on and new development space for advertisement in the society with rapid development of commercial economy. Features of graffiti-art and new needs of advertisement happen to have the same view. Effective use of graffiti-art can have unexpected effects on practical value of advertisement. The paper mainly conducts research and analyses on graffiti-art's advertisement effect and takes application of 3D stereograph as an example.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ying Xu
PY  - 2017/05
DA  - 2017/05
TI  - Advertisement Effect of Graffiti-art. Taking 3D Stereograph as an Example
BT  - Proceedings of the 3rd International Conference on Arts, Design and Contemporary Education (ICADCE 2017)
PB  - Atlantis Press
SP  - 324
EP  - 327
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-17.2017.78
DO  - 10.2991/icadce-17.2017.78
ID  - Xu2017/05
ER  -