Application of Traditional Calligraphy in Modern Graphic Design

DOI

10.2991/icadce-16.2016.184How to use a DOI?

Keywords

Calligraphy; modern; graphic design; application

Abstract

By wide application of traditional calligraphy, modern graphic design with a unique art form has performed the cultural connotation and distinct charm of traditional calligraphy, which is a kind of innovation. Calligraphy is an artistic activity that takes aesthetics as the starting point, directly or indirectly expressing calligraphers' aesthetic ideal and sentiment. The art elements of traditional calligraphy have played an irreplaceable role in various fields of graphic design. As the significant visual elements in graphic design, graphic and text act as a part of decoration and information transformation.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Pu Zhang
PY  - 2016/05
DA  - 2016/05
TI  - Application of Traditional Calligraphy in Modern Graphic Design
BT  - Proceedings of the 2016 International Conference on Arts, Design and Contemporary Education
PB  - Atlantis Press
SP  - 764
EP  - 767
SN  - 2352-5398
UR  - https://doi.org/10.2991/icadce-16.2016.184
DO  - 10.2991/icadce-16.2016.184
ID  - Zhang2016/05
ER  -