Proceedings of the 2013 International Academic Workshop on Social Science

Analysis of Recognition of the Chinese animation derivatives-- Based on a survey of the audience of different ages

Authors
Junyi Hua
Corresponding Author
Junyi Hua
Available Online October 2013.
DOI
10.2991/iaw-sc.2013.250How to use a DOI?
Keywords
Audience; animation; attention; frequency of consumption; recognition
Abstract

This paper is divided into four parts. Firstly, Based on the survey of some representative places in China, I carry on the data analysis and find abnormal phenomenon. Secondly, I ask a question: the youth group and children group pay more attention and have a higher frequency of consumption of animation derivatives; Why does the former has lower recognition of Chinese animation derivatives, while the latter higher. Then, using the theory and examples, I analyze the question in detailed. Finally, I draw the conclusion: the Chinese tradition of "music education, turn all holiness" leads to the Chinese animation's goal not to meet the needs of different groups of demand "art" and "entertainment", but "education". And this makes Chinese animation target children, neglecting youth group's demand, which results in the loss of teenage audience; while Japan and European American animation is not. For the love of animation, Chinese youth's recognition to Japanese and European and the United States's animation derivatives is higher than that of Chinese animation derivatives. And in response to the present situation, I put forward some conclusions and suggestions.

Copyright
© 2013, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2013 International Academic Workshop on Social Science
Series
Advances in Intelligent Systems Research
Publication Date
October 2013
ISBN
978-90-78677-84-0
ISSN
1951-6851
DOI
10.2991/iaw-sc.2013.250How to use a DOI?
Copyright
© 2013, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Junyi Hua
PY  - 2013/10
DA  - 2013/10
TI  - Analysis of Recognition of the Chinese animation derivatives-- Based on a survey of the audience of different ages
BT  - Proceedings of the 2013 International Academic Workshop on Social Science
PB  - Atlantis Press
SP  - 1086
EP  - 1090
SN  - 1951-6851
UR  - https://doi.org/10.2991/iaw-sc.2013.250
DO  - 10.2991/iaw-sc.2013.250
ID  - Hua2013/10
ER  -