Proceedings of the 2024 3rd International Conference on Humanities, Wisdom Education and Service Management (HWESM 2024)

Exploration on the Development Path of Minority Intangible Cultural Heritage Based on OIIC&KISS Analytical Model--Taking “Naxi Ancient Music” as an Example

Authors
Jun Zhao1, Xiaowei Chi1, Ziming Zheng2, Yuxuan Liu3, Yatong Yao4, Tao Wang5, *, Yanjia Lin6
1Economics, College of Business and Economics, Guangzhou Huali College, Guangzhou, China
2Automation Program, College of Electromechanical Engineering, Guangzhou Huali College, Guangzhou, China
3Human Resource Management, School of Management, Guangzhou Huali College, Guangzhou, China
4Financial Management Program, School of Accounting, Guangzhou Huali College, Guangzhou, China
5International Trade Program, College of Economics and Trade, Guangzhou Huali College, Guangzhou, China
6Accounting Program, School of Accounting, Guangzhou Huali College, Guangzhou, China
*Corresponding author. Email: 343339789@qq.com
Corresponding Author
Tao Wang
Available Online 28 May 2024.
DOI
10.2991/978-2-38476-253-8_6How to use a DOI?
Keywords
Ancient Culture of Ethnic Minorities; Naxi Ancient Music; Cultural Inheritance; “OIIC” Model; “KISS” Review Method
Abstract

The report of the 19th National Congress proposes to combine inheritance and innovation with the requirements of the times, so that Chinese culture can show permanent charm and elegance of the times. Ethnic minorities have living national culture and simple folk style, in recent years, attracting more and more tourists, many places have set off a wave of ethnic minority business travel boom. Tourism development should not only drive the local regional economic development, but also take into account the inheritance of the ancient culture of ethnic minorities, which can be said to be an important task and a long way to go. The research report centered on “Naxi ancient music” in Lijiang, Yunnan Province. The team conducted a detailed investigation on the development status of Naxi ancient music under the boom of business tourism, compared the problems of “Miao silver jewelry” and “Bai ancient architecture” in China, and found that the development of Naxi ancient music is still in the process of development. “the existence of problems, drawing on its development of excellent experience, through the questionnaire data analysis, and the use of “OIIC” model and “KISS” review method theoretical model analysis to summarize the development of Naxi Gule problems and development obstacles, for the development of good tourism industry and the development of the Naxi Gule. Through the questionnaire data analysis and using the “OIIC” model and “KISS” review method theoretical model to analyze and summarize the problems and obstacles in the development of Naxi ancient music, to put forward proposals to help break through the bottlenecks for its benign development, to continue to develop and grow the countermeasures and suggestions for the government to further accelerate the protection of the ancient culture of ethnic minorities decision-making to provide a reference to promote the cultural heritage.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2024 3rd International Conference on Humanities, Wisdom Education and Service Management (HWESM 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
28 May 2024
ISBN
978-2-38476-253-8
ISSN
2352-5398
DOI
10.2991/978-2-38476-253-8_6How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Jun Zhao
AU  - Xiaowei Chi
AU  - Ziming Zheng
AU  - Yuxuan Liu
AU  - Yatong Yao
AU  - Tao Wang
AU  - Yanjia Lin
PY  - 2024
DA  - 2024/05/28
TI  - Exploration on the Development Path of Minority Intangible Cultural Heritage Based on OIIC&KISS Analytical Model--Taking “Naxi Ancient Music” as an Example
BT  - Proceedings of the 2024 3rd International Conference on Humanities, Wisdom Education and Service Management (HWESM 2024)
PB  - Atlantis Press
SP  - 34
EP  - 44
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-253-8_6
DO  - 10.2991/978-2-38476-253-8_6
ID  - Zhao2024
ER  -