Research on Hainan's Global Tourism Development Strategy Based on SWOT Analysis

DOI

10.2991/hsmet-17.2017.105How to use a DOI?

Keywords

Hainan province; global tourism; SWOT analysis; point line surface

Abstract

Promoting global tourism is the re-positioning of China's tourism development strategy at a new stage and it is a change with far-reaching significance. In this paper, from the perspective of global tourism development and SWOT analysis, this paper makes a comprehensive analysis of the advantages, disadvantages, opportunities and threats of Hainan tourism development, in order to provide useful inspiration for the development of a scientific and effective model of global tourism development in Hainan Province.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Shuyu Zhang
AU  - Hailan Hong
PY  - 2017/02
DA  - 2017/02
TI  - Research on Hainan's Global Tourism Development Strategy Based on SWOT Analysis
BT  - Proceedings of the 2017 International Conference on Humanities Science, Management and Education Technology (HSMET 2017)
PB  - Atlantis Press
SP  - 518
EP  - 526
SN  - 2352-5398
UR  - https://doi.org/10.2991/hsmet-17.2017.105
DO  - 10.2991/hsmet-17.2017.105
ID  - Zhang2017/02
ER  -