The Effect of Consumers’ Environmental Awareness on Business Operations Management
- DOI
- 10.2991/978-94-6463-054-1_85How to use a DOI?
- Keywords
- production operations management; consumers’ environmental awareness; technology adoption
- Abstract
The technology adoption decision has always been the core issue of business operation management. Consumers are increasingly concerned about the low-carbon attributes of products and the market demand is gradually affected by consumers’ environmental awareness. Then firms’ technology investment decision might be affected and its result is ambiguous. This paper examines the effect of consumers’ environmental awareness on business operations management. This paper constructs a two-stage model to describe firms’ decision-making and finds that consumer preference for low carbon will encourage firms to invest in a more advanced abatement technology. Moreover, for the same sensitivity factor of consumers to carbon reduction, a more stringent environmental policy induces a more advanced abatement technology adoption. Furthermore, the sensitivity factor of consumers to carbon reduction plays a greater role on technology choice in the high level of environmental stringency. Finally, some policy implications and key research directions for the future are provided.
- Copyright
- © 2023 The Author(s)
- Open Access
- Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.
Cite this article
TY - CONF AU - Bingxin Zeng AU - Qian Zhang AU - Liyu Xia AU - Guangrui Tang AU - Jiaxu Chen AU - Wenhao Zhu PY - 2022 DA - 2022/12/14 TI - The Effect of Consumers’ Environmental Awareness on Business Operations Management BT - Proceedings of the 2022 2nd International Conference on Financial Management and Economic Transition (FMET 2022) PB - Atlantis Press SP - 786 EP - 792 SN - 2352-5428 UR - https://doi.org/10.2991/978-94-6463-054-1_85 DO - 10.2991/978-94-6463-054-1_85 ID - Zeng2022 ER -