Research on Cognitive Legality Acquisition Mechanism of Cooperatives--Based on the Case Analysis of the Rural Cooperative Survey

DOI

10.2991/aebmr.k.201211.132How to use a DOI?

Keywords

Cooperatives, adapting to the environment, controlling the environment, acquiring cognitive legitimacy

Abstract

Based on the collation and learning of the existing relevant literature, the adaptation environment and control environment strategies in the legality acquisition strategy are applied to cognitive legality acquisition. This article will further analyze the cognitive legality acquisition mechanism under these two strategies Inquire into it. This article selects the three cooperatives surveyed for case analysis, and concludes that the cooperatives adapt to environmental strategies to obtain cognitive legitimacy from (non-) members, and use control environment strategies to obtain cognitive legitimacy from other cooperatives. Since the three selected cooperatives are in the start-up period, growth period and maturity period, it can be concluded that the start-up cooperatives mainly obtain cognitive legitimacy through the strategy of adapting to the environment, and the growth period cooperatives gain cognition through the two strategies of adapting to the environment and controlling the environment Legitimacy. The focus of the mature cooperatives in acquiring cognitive legitimacy is to use control environment strategies.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Juanjuan Lin
AU  - Minglin Zhang
PY  - 2020
DA  - 2020/12/14
TI  - Research on Cognitive Legality Acquisition Mechanism of Cooperatives--Based on the Case Analysis of the Rural Cooperative Survey
BT  - Proceedings of the Fifth International Conference on Economic and Business Management (FEBM 2020)
PB  - Atlantis Press
SP  - 756
EP  - 759
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.201211.132
DO  - 10.2991/aebmr.k.201211.132
ID  - Lin2020
ER  -