The Multi-Dimensional Sales Analysis of Chinese Culture Products on Cross-Border E-Commerce Platforms Based on Web Texts

DOI

10.2991/aebmr.k.201211.074How to use a DOI?

Keywords

Web text, cross-border e-commerce, Chinese cultural goods, sales analysis, multidimensional analysis

Abstract

In views of lacking web texts based multi-dimensional sales analysis of Chinese culture products on cross-border e-commerce platforms, this paper firstly put forward the analysing dimensions and indicators depending on literature reviews, then collected and cleaned data about products, sellers, and comments from popular cross-border e-commerce platforms, and finally employed Tableau to make multi-dimensional sales analysis and provides sellers with corresponding suggestions. This paper is divided into introduction section, data preparation section, data analysis section and the conclusion.

Copyright

© 2020, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Tianya Guo
AU  - Hui Du
PY  - 2020
DA  - 2020/12/14
TI  - The Multi-Dimensional Sales Analysis of Chinese Culture Products on Cross-Border E-Commerce Platforms Based on Web Texts
BT  - Proceedings of the Fifth International Conference on Economic and Business Management (FEBM 2020)
PB  - Atlantis Press
SP  - 430
EP  - 433
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.201211.074
DO  - 10.2991/aebmr.k.201211.074
ID  - Guo2020
ER  -