Review on Business Models of Online Education in China’s Private Educational Institutions

DOI

10.2991/erms-18.2018.12How to use a DOI?

Keywords

Business model, Online education, Private institution

Abstract

There has never been as much interest in business models as there is today. A good business model is very important not only for a company but also for an educational institution. Based on the literatures review and the analyses of the education industry condition in China, this paper proposed a new business model just for online educational institution. In addition, two cases of China’s top 2 private educational institutions were analyzed to explain and prove the effectiveness of the new model. Finally, four possible trends of business model for online education were discussed for further research.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Bin Lv
AU  - Jian-xin Shi
PY  - 2018/04
DA  - 2018/04
TI  - Review on Business Models of Online Education in China’s Private Educational Institutions
BT  - Proceedings of the 2018 International Conference on Education Reform and Management Science (ERMS 2018)
PB  - Atlantis Press
SP  - 49
EP  - 53
SN  - 2352-5398
UR  - https://doi.org/10.2991/erms-18.2018.12
DO  - 10.2991/erms-18.2018.12
ID  - Lv2018/04
ER  -