Hierarchical Model of E-commerce Privacy Protection Based on PPI Model

DOI

10.2991/978-94-6463-210-1_2How to use a DOI?

Keywords

Privacy Protection; Data Encryption; Data Analysis; E-commerce

Abstract

With the rapid development of Internet technology, people pay more attention to the protection of personal privacy in the big data platform to avoid the risk of data leakage while enjoying the Internet. Companies used encrypt databases or traditional inefficient encryption algorithms to protect privacy under the Internet, which leads to waste of resources and decline of security coefficient. The PPI model proposed in this paper splits data into different layers, and uses different encryption algorithms to protect data at different security levels. Experiments show that the PPI model largely avoids the loss of time and resources, and greatly improves the security of data protection.

Copyright

© 2023 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Zihao Lin
PY  - 2023
DA  - 2023/07/25
TI  - Hierarchical Model of E-commerce Privacy Protection Based on PPI Model
BT  - 2023 4th International Conference on E-Commerce and Internet Technology (ECIT 2023)
PB  - Atlantis Press
SP  - 4
EP  - 12
SN  - 2589-4943
UR  - https://doi.org/10.2991/978-94-6463-210-1_2
DO  - 10.2991/978-94-6463-210-1_2
ID  - Lin2023
ER  -