Empirical Entrepreneurship Oriented Reforms on E-Commerce Teaching

DOI

10.2991/cetcu-15.2016.36How to use a DOI?

Keywords

empirical entrepreneurship, e-commerce curriculum, teaching reform, practice ability

Abstract

As one of essential core courses in the College of Management, E-Commerce is the course with stronger effectiveness and more practicality in comparison with other courses. To solve the main problems and shortcomings in teaching strategies and methods for E-Commerce curriculum theory and practice teaching system at present, combined with new developments in the field of electronic commerce, the paper proposes the Empirical Entrepreneurship Oriented Reforms on the E-Commerce Teaching to meet the needs of new social media for application-oriented talents in teaching process, teaching methods, and other aspects of practical application.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Mingyan Wang
AU  - Shuge Tian
AU  - Rui Zhang
PY  - 2015/12
DA  - 2015/12
TI  - Empirical Entrepreneurship Oriented Reforms on E-Commerce Teaching
BT  - Proceedings of the 2015 Conference on Education and Teaching in Colleges and Universities
PB  - Atlantis Press
SP  - 127
EP  - 130
SN  - 2352-5398
UR  - https://doi.org/10.2991/cetcu-15.2016.36
DO  - 10.2991/cetcu-15.2016.36
ID  - Wang2015/12
ER  -