The "Informality" Tendency of Public Discourse from the Perspective of Interdiscoursivity

DOI

10.2991/cesses-19.2019.176How to use a DOI?

Keywords

interdiscoursivity; official discourse; informality

Abstract

In recent years, with the development of Internet and the renewal of intelligent equipment, the function of WeChat has become increasingly popular. As the representative of emerging official news discourse, WeChat official news account is increasingly popular with the audience. Taking Wu Jianguo's classification method of interdiscoursivity as the theoretical framework, this paper selects the WeChat official news account of People's Daily as the corpus, and finds that the "informality" tendency of official news discourse from the perspective of inter-textual intertextuality is mainly embodied by the strategy of fusion intertextuality and mosaic intertextuality. In addition, from the perspective of adaptation theory, this paper analyzes the reasons for its use of different interactive communication strategies in order to reveal the "informality" tendency of public discourse.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Ying Jiang
PY  - 2019/10
DA  - 2019/10
TI  - The "Informality" Tendency of Public Discourse from the Perspective of Interdiscoursivity
BT  - Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)
PB  - Atlantis Press
SP  - 776
EP  - 780
SN  - 2352-5398
UR  - https://doi.org/10.2991/cesses-19.2019.176
DO  - 10.2991/cesses-19.2019.176
ID  - Jiang2019/10
ER  -