Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)

Research on the Expression Tendency of Minimalism in Logo Design Under the Influence of Contemporary Aesthetic Trends

Authors
Ruirui Fan
Corresponding Author
Ruirui Fan
Available Online October 2019.
DOI
10.2991/cesses-19.2019.171How to use a DOI?
Keywords
minimalism; logo design; style
Abstract

Minimalism design is one of the modern design styles that are popular with the public and aesthetic needs. This paper mainly studies the origin and development of minimalism, and analyzes the application of the minimalist design method in the logo design under its trend. This paper also analyzes the style characteristics of minimalism and its advantages and influences, experiences different minimalist ideas, masters the essence of minimalism, and lets the simple but not simple, get rid of the complicated design style deeply rooted in the hearts of the people.

Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
October 2019
ISBN
978-94-6252-816-1
ISSN
2352-5398
DOI
10.2991/cesses-19.2019.171How to use a DOI?
Copyright
© 2019, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Ruirui Fan
PY  - 2019/10
DA  - 2019/10
TI  - Research on the Expression Tendency of Minimalism in Logo Design Under the Influence of Contemporary Aesthetic Trends
BT  - Proceedings of the 2nd International Conference on Contemporary Education, Social Sciences and Ecological Studies (CESSES 2019)
PB  - Atlantis Press
SP  - 756
EP  - 759
SN  - 2352-5398
UR  - https://doi.org/10.2991/cesses-19.2019.171
DO  - 10.2991/cesses-19.2019.171
ID  - Fan2019/10
ER  -