Proceedings of the 2022 International Conference on Comprehensive Art and Cultural Communication (CACC 2022)

An Analysis of the Elements of the Communication Vitality of Internet Buzzwords

Authors
Zhao ChenXi1, a
1School of Chinese as a Foreign Language, Shanghai Normal University, Shanghai Normal University, Shanghai, China
Corresponding Author
Zhao ChenXi
Available Online 14 May 2022.
DOI
10.2991/assehr.k.220502.030How to use a DOI?
Keywords
Internet Buzzword Communication; Internetmeme; Language Vitality; Language Governance
Abstract

In the new era of all-media, language and writing styles are changing rapidly, featuring rapid updating, wide sources, multiple forms, strong derivation and generally short life span. In this paper, we collect the top ten Internet buzzwords published by the editorial department of “Bite words(Yaowenjiaozi)” in the past five years (2017-2021), understand the changes of Internet popularity of buzzwords, or internetmimes, in recent years through online “Baidu search”, analyze their structural characteristics and dissemination mechanism, and reason about the vitality of Internet buzzwords. The study also analyzes the reasons for the vitality of the buzzwords, and draws inferences about the common features of the more vital Internet buzzwords, so as to provide references for understanding the ecology of the Internet buzzwords and formulating relevant language governance policies.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

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Volume Title
Proceedings of the 2022 International Conference on Comprehensive Art and Cultural Communication (CACC 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
14 May 2022
ISBN
978-94-6239-576-3
ISSN
2352-5398
DOI
10.2991/assehr.k.220502.030How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article distributed under the CC BY-NC 4.0 license.

Cite this article

TY  - CONF
AU  - Zhao ChenXi
PY  - 2022
DA  - 2022/05/14
TI  - An Analysis of the Elements of the Communication Vitality of Internet Buzzwords
BT  - Proceedings of the 2022 International Conference on Comprehensive Art and Cultural Communication (CACC 2022)
PB  - Atlantis Press
SP  - 138
EP  - 141
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220502.030
DO  - 10.2991/assehr.k.220502.030
ID  - ChenXi2022
ER  -