Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2024)

Women Entrepreneurs in the Crafts Industry: The Impact of Gender Stereotypes, Social Support, and Self-Efficacy on Entrepreneurial Intention

Authors
Galih Arung Prastiwi1, *, Della Ayu Zonna Lia1
1Univeristas Negeri Malang, Jl. Semarang No. 5, Kota Malang, 65145, Jawa Timur, Indonesia
*Corresponding author.
Corresponding Author
Galih Arung Prastiwi
Available Online 19 November 2024.
DOI
10.2991/978-94-6463-576-8_21How to use a DOI?
Keywords
Gender Stereotype Perception; Perceived Social Support; Self-Efficacy; Women Entrepreneurial Intention
Abstract

The objective of this research is to examine the influence of gender stereotype perceptions and the availability of perceived social support on the entrepreneurial intentions of women, with self-efficacy serving as mediating variable, within the context of female artisans engaged in Batu City’s small and medium-sized enterprise (SME) craft sector. Utilizing a quantitative explanatory research framework, data were gathered from 98 female artisans through a non-probability random sampling technique and subsequently analyzed employing SmartPLS 3.0 software. The findings reveal that both the perception of gender stereotypes and the level of perceived social support exert a significant positive effect on women’s entrepreneurial intentions, with self-efficacy functioning as a crucial mediating element.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2024)
Series
Advances in Economics, Business and Management Research
Publication Date
19 November 2024
ISBN
978-94-6463-576-8
ISSN
2352-5428
DOI
10.2991/978-94-6463-576-8_21How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Galih Arung Prastiwi
AU  - Della Ayu Zonna Lia
PY  - 2024
DA  - 2024/11/19
TI  - Women Entrepreneurs in the Crafts Industry: The Impact of Gender Stereotypes, Social Support, and Self-Efficacy on Entrepreneurial Intention
BT  - Proceedings of the BISTIC Business Innovation Sustainability and Technology International Conference (BISTIC 2024)
PB  - Atlantis Press
SP  - 242
EP  - 251
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-576-8_21
DO  - 10.2991/978-94-6463-576-8_21
ID  - Prastiwi2024
ER  -