Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)

Green Human Resources Management, Green Environmental: Influence on Sustainability Performance Mediated by Digital Metaverse Technology in the Industry 4.0 Era

Authors
Retno Purwani Setyaningrum1, *, Anna Wulandari1
1Department of Magister Management, Universitas Pelita Bangsa, Bekasi, Indonesia
*Corresponding author. Email: retno.purwani.setyaningrum@pelitabangsa.ac.id
Corresponding Author
Retno Purwani Setyaningrum
Available Online 10 October 2023.
DOI
10.2991/978-2-38476-118-0_93How to use a DOI?
Keywords
Green Human Resources Management; Green Environmental; Business Sustainability; Technology Digital Metaverse
Abstract

In the current Metaverse 4.0 digital technology era, many companies have utilized Metaverse technology and non-fungible tokens (NFT) to maintain performance sustainability (PS) through Digital Metaverse Technology to a higher level. This requires Green Human Resources Management (GHRM) Practices as well as involving green environmental (GE). This study examines Digital marketing as mediated Green Human Resources Management and Green Environmental its influence on Sustainability Performance. The research was conducted at an oil and gas company in Indonesia which has used metaverse technology in its scope of work with a sample of 53 employees involved in metaverse technology. The research method uses SEM PLS by measuring the significance of GHRM on SP mediated by TDM and the effect of GHRM on GE and GE on SP. The results of his research stated that GHRM was not directly related to SP, therefore it required TDM as mediation, GHRM had an effect on GE, and GE had an effect on SP.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
10 October 2023
ISBN
10.2991/978-2-38476-118-0_93
ISSN
2352-5398
DOI
10.2991/978-2-38476-118-0_93How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Retno Purwani Setyaningrum
AU  - Anna Wulandari
PY  - 2023
DA  - 2023/10/10
TI  - Green Human Resources Management, Green Environmental: Influence on Sustainability Performance Mediated by Digital Metaverse Technology in the Industry 4.0 Era
BT  - Proceedings of the 4th Borobudur International Symposium on Humanities and Social Science 2022 (BIS-HSS 2022)
PB  - Atlantis Press
SP  - 809
EP  - 818
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-118-0_93
DO  - 10.2991/978-2-38476-118-0_93
ID  - Setyaningrum2023
ER  -