Proceedings of the Brawijaya International Conference on Business, Administration, Taxation, and Tourism (BICBATT 2022)

Implementation of Business Resilience in MSMEs Malang City in Facing the Covid-19 Pandemic

Authors
Sovia Rosalin1, *, Rani Auliawati Rachman1
1Faculty of Vocational Studies, Brawijaya University, Malang, Indonesia
*Corresponding author. Email: soviavokasi@ub.ac.id
Corresponding Author
Sovia Rosalin
Available Online 22 September 2023.
DOI
10.2991/978-94-6463-240-8_18How to use a DOI?
Keywords
Business Resilience; Covid-19; Disaster Management; MSMEs
Abstract

The Covid-19 pandemic has had an impact on changes in all fields, including in the economic field with its multidimensional impact. The biggest impact is felt by MSME players, especially small-scale ones. In minimizing these impacts, MSME actors need special methods that can be used as the right solution to deal with unexpected situations such as the Covid-19 pandemic. This study was presented to see the implementation of the concept of business resilience in MSMEs in facing the Covid-19 pandemic disaster using the latest literature study methods. The research method used is a literature study, consisting of collecting various sources from previous research, then comparing the results found with relevant theories before analyzing them. The results of this study concluded that the application of business resilience to MSME actors in Malang City can maintain their business, based on the results of the analysis it was found that MSMEs in Malang City can maintain their business by having entrepreneurial characteristics, the use of technology and support from the government that implements policies to help MSME actors. Thus, the use of the concept of business resilience is important to be applied by MSME actors when experiencing pandemic problems that arise unexpectedly. Based on the findings from the research, the recommendations for the next author are to raise the theme of business resilience and its application to the conditions of the new normal era. Or maybe you can apply the concept of business resilience in a larger company as an object of research, to see how this concept is applied, then the findings can be compared with this study, so that findings are obtained regarding the effectiveness of implementing more complex business resilience.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Brawijaya International Conference on Business, Administration, Taxation, and Tourism (BICBATT 2022)
Series
Advances in Economics, Business and Management Research
Publication Date
22 September 2023
ISBN
978-94-6463-240-8
ISSN
2352-5428
DOI
10.2991/978-94-6463-240-8_18How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Sovia Rosalin
AU  - Rani Auliawati Rachman
PY  - 2023
DA  - 2023/09/22
TI  - Implementation of Business Resilience in MSMEs Malang City in Facing the Covid-19 Pandemic
BT  - Proceedings of the Brawijaya International Conference on Business, Administration, Taxation, and Tourism (BICBATT 2022)
PB  - Atlantis Press
SP  - 144
EP  - 153
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-240-8_18
DO  - 10.2991/978-94-6463-240-8_18
ID  - Rosalin2023
ER  -