Proceedings of the 2023 Brawijaya International Conference (BIC 2023)

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The Effect of Innovation Capability on Competitiveness: An Empirical Study at Food and Beverage Industry

Authors
Musran Munizu1, *, Syamsu Alam1, Maat Pono1, Slamet Riyadi2, Andi Rifqah Purnama Alam3
1Faculty of Economics and Business, Hasanuddin University, Makassar, Indonesia
2Faculty of Economics and Business, Dr. Soetomo University, Surabaya, Indonesia
3STIE Tri Dharma Nusantara, Makassar, Indonesia
*Corresponding author. Email: m3.feunhas@gmail.com
Corresponding Author
Musran Munizu
Available Online 29 October 2024.
DOI
10.2991/978-94-6463-525-6_40How to use a DOI?
Keywords
Innovation capability; competitiveness; food and beverage industry
Abstract

This study was aimed to investigate the effect of dimensions of innovation capability on company competitiveness of the food and beverage industry in Makassar, South Sulawesi. Main data collection tool in this study was questionnaire. Number of samples was 122 companies, where managers/supervisors were respondents in this study. Both descriptive statistics and multiple linear regression were used as data analysis techniques. Furthermore, data was processed by using IBM SPSS version 25. This study found that learning capability, resource allocation capability, research and development capability, manufacturing capability, marketing capability, organizational capability, and strategic capability as innovation capability elements partially influence company competitiveness. Then, three dimensions of innovation capability i.e.: marketing, manufacturing, and strategic capability have a dominant influence on company competitiveness, especially in increasing product quality as well as product delivery to consumers.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 Brawijaya International Conference (BIC 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
29 October 2024
ISBN
978-94-6463-525-6
ISSN
2352-5428
DOI
10.2991/978-94-6463-525-6_40How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Musran Munizu
AU  - Syamsu Alam
AU  - Maat Pono
AU  - Slamet Riyadi
AU  - Andi Rifqah Purnama Alam
PY  - 2024
DA  - 2024/10/29
TI  - The Effect of Innovation Capability on Competitiveness: An Empirical Study at Food and Beverage Industry
BT  - Proceedings of the 2023 Brawijaya International Conference (BIC 2023)
PB  - Atlantis Press
SP  - 349
EP  - 354
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-525-6_40
DO  - 10.2991/978-94-6463-525-6_40
ID  - Munizu2024
ER  -