Proceedings of the Asia Tourism Forum 2016 - the 12th Biennial Conference of Hospitality and Tourism Industry in Asia

Tourism and globalisation: vectors of cultural homogenisation? (the case study of bali)

Authors
Sylvine Pickelchevalier, Philippe Violier, Ni putu Sari
Corresponding Author
Sylvine Pickelchevalier
Available Online May 2016.
DOI
10.2991/atf-16.2016.70How to use a DOI?
Keywords
international tourism, domestic tourism, practices, territorialisation, Bali.
Abstract

The island of Bali is an excellent place for us to observe tourist behavior and question the diversity of activities. In this context, it also allows us to question the accusation of 'standardization' generated by tourism exacerbated in the context of globalization. Does this cause relationships with time, or space, but also with the Other, simplified to the point of undermining the diversity of local cultures, as certain authors have claimed? But are we on the contrary seeing, as other researchers have tended to suggest, singularities in activities, based on indisputable sociological profiles, but also on the geographical origin of holidaymakers, both domestic and international? To answer this question, we will focus our analysis on the main tourism companies operating in Bali, namely those from Indonesia, Australia, China, but also France, the second largest European source of visitors, and the United States which is the biggest on the American continent. Our methodology, based on a hypothetical-deductive approach, will cross-reference quantitative and qualitative methods. We will study, over and above the statistical study of domestic and international tourist movements, the more specific activities of the tourists according to their nationalities, via a study of the offers provided by the main tour operators, a method which on the one hand allows us avoid being shackled by too broad a definition of 'tourism', as imposed by the WTO, and on the other hand the imposition of national territorial frameworks. Then, we will compare these results with a field study conducted at a local level at two tourist landmarks with shared uses, namely Kuta Beach, Padang- Padang beach, and Tanjung Benoa.

Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the Asia Tourism Forum 2016 - the 12th Biennial Conference of Hospitality and Tourism Industry in Asia
Series
Advances in Economics, Business and Management Research
Publication Date
May 2016
ISBN
978-94-6252-201-5
ISSN
2352-5428
DOI
10.2991/atf-16.2016.70How to use a DOI?
Copyright
© 2016, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

TY  - CONF
AU  - Sylvine Pickelchevalier
AU  - Philippe Violier
AU  - Ni putu Sari
PY  - 2016/05
DA  - 2016/05
TI  - Tourism and globalisation: vectors of cultural homogenisation? (the case study of bali)
BT  - Proceedings of the Asia Tourism Forum 2016 - the 12th Biennial Conference of Hospitality and Tourism Industry in Asia
PB  - Atlantis Press
SP  - 460
EP  - 466
SN  - 2352-5428
UR  - https://doi.org/10.2991/atf-16.2016.70
DO  - 10.2991/atf-16.2016.70
ID  - Pickelchevalier2016/05
ER  -