Prosumerism and Post Covid-19 Malaysia Economic Recovery

DOI

10.2991/aebmr.k.210717.004How to use a DOI?

Keywords

prosumerism, knowledge sharing, cooperation, economic growth

Abstract

COVID-19 pandemic had greatly affect many businesses and individuals in Malaysia. Therefore, this paper explores the possibility of applying the concept of prosumerism to help the economic growth of Malaysia post COVID-19. A prosumer is someone who consumes and at the same time produces goods or services. In this high-tech era, almost everything is at our fingertips and can be done from the comfort of our homes. Technology and the flexibility to work anywhere, are the essences of prosumerism which also correspond to the new normal of staying safe at home post COVID-19. Additionally, prosumerism promotes altruism which can be translated into learn more, produce more, share more in a society. Prosumerism promotes innovation, creativity and cooperation amongst economic agents which enable society to solve problems especially ones that are related to economic growth, in a cost-effective way.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Nasuha Mohamed Ridza
AU  - Mohamed Ridza Wahiddin
PY  - 2021
DA  - 2021/07/19
TI  - Prosumerism and Post Covid-19 Malaysia Economic Recovery
BT  - Proceedings of 2nd Annual Management, Business and Economic Conference (AMBEC 2020)
PB  - Atlantis Press
SP  - 17
EP  - 21
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.210717.004
DO  - 10.2991/aebmr.k.210717.004
ID  - Ridza2021
ER  -