Proceedings of the Annual International Conference on Social Science and Humanities (AICOSH 2022)

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Storynomics Tourism Strategy in Building Tourism Communications on Ex-War Sites in Yogyakarta

Authors
Rama Kertamukti1, *, Khalifa Zia Nashira K2
1Communication Science Studies Program, UIN Sunan Kalijaga Yogyakarta, Yogyakarta, Indonesia
2MA Mu’allimaat Muhammadiyah Yogyakarta, Yogyakarta, Indonesia
*Corresponding author. Email: rama.mukti@uin-suka.ac.id
Corresponding Author
Rama Kertamukti
Available Online 26 December 2022.
DOI
10.2991/978-2-494069-87-9_6How to use a DOI?
Keywords
Kulonprogo; Tourism; storynomics; ex war sites
Abstract

The challenge with building a tourist town in Kulonprogo is that the majority of the local community’s capacity to organize to engage in growing tourism in their region is limited. This ability stems from the local community’s skepticism in their capacity to construct tourist attractions. This mistrust might originate from a lack of information about the tourism destinations that will be created. Humanists, academicians, and researchers in allied fields have limited public access. This research applied a descriptive qualitative design with the in-depth interview as the data collection method. Data and information are critical for the “Storynomics tourism” strategy, which addresses tourist marketing techniques focused on narratives, creative content, and cultural life. Then there’s the financial issue, which is a really problematic issue in terms of funding sources for developing tourism destinations. The next step is to establish a professional resource base for developing tourism regions.

Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the Annual International Conference on Social Science and Humanities (AICOSH 2022)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
26 December 2022
ISBN
978-2-494069-87-9
ISSN
2352-5398
DOI
10.2991/978-2-494069-87-9_6How to use a DOI?
Copyright
© 2022 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Rama Kertamukti
AU  - Khalifa Zia Nashira K
PY  - 2022
DA  - 2022/12/26
TI  - Storynomics Tourism Strategy in Building Tourism Communications on Ex-War Sites in Yogyakarta
BT  - Proceedings of the Annual International Conference on Social Science and Humanities (AICOSH 2022)
PB  - Atlantis Press
SP  - 39
EP  - 45
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-494069-87-9_6
DO  - 10.2991/978-2-494069-87-9_6
ID  - Kertamukti2022
ER  -