Perceived Sustainability and its Influence on Tourist Trust

DOI

10.2991/agc-18.2019.42How to use a DOI?

Keywords

Sustainability, Tourism, Trust, Indonesia

Abstract

Tourism sustainability has become the center of international attention, local government, environmentalists, researchers, and practitioners. The aim of this research is to examine the influence of perceived sustainability including perceived environmental sustainability, cultural sustainability, and economic sustainability on tourist trust. A survey was conducted on 390 international tourists visiting Bali in the May-June 2018 period. The measurement scale employed was a Likert scale and WarpPLS as the analysis tool. The results show that those three variables have a significant influence on tourist trust. This research fills the gap from the previous studies related to the influence of perceived cultural sustainability and economic sustainability on tourist trust. Therefore, the management of tourism destinations should consider and maintain the sustainability of the natural environment, preserving local culture, and appreciating the tourists’ value for money to establish tourist trust in the future.

Copyright

© 2018, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Humam Santosa Utomo
AU  - Andriani Kusumawati
AU  - Suharyono Suharyono
AU  - Sunarti Sunarti
PY  - 2019/01
DA  - 2019/01
TI  - Perceived Sustainability and its Influence on Tourist Trust
BT  - Proceedings of the 1st Aceh Global Conference (AGC 2018)
PB  - Atlantis Press
SP  - 258
EP  - 264
SN  - 2352-5398
UR  - https://doi.org/10.2991/agc-18.2019.42
DO  - 10.2991/agc-18.2019.42
ID  - Utomo2019/01
ER  -