Volume 6, Issue 4, June 2017, Pages 149 - 157
E-tailing in Australia: A preliminary analysis of David Jones
Authors
Jun Xu, Xiangzhu Gao, John Hammond
Corresponding Author
Jun Xu
Available Online 30 June 2017.
- DOI
- 10.2991/itmr.2017.6.4.3How to use a DOI?
- Keywords
- E-tailing, Click-and-Mortar, Omni-Channel, David Jones, Department Store, Australia.
- Abstract
Compared with other countries, especially China, United States, United Kingdom, Japan and Germany, Australia’s online retail fall behind in terms of both its sale and percentage contribution to the total retail. This paper analyses David Jones, which is typical of large department store chains, and Australian e-tailing environment as a case study to identify enablers for and obstacle to the advancement of e-tailing in Australia. Based on the analysis, the paper provides David Jones with recommendations on internal improvement, supply chain, customer relationship, and adoption of emerging technologies. Future research will be conducted to investigate if the recommendations are also applicable for other Australian retailers.
- Copyright
- © 2017, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - JOUR AU - Jun Xu AU - Xiangzhu Gao AU - John Hammond PY - 2017 DA - 2017/06/30 TI - E-tailing in Australia: A preliminary analysis of David Jones JO - The International Technology Management Review SP - 149 EP - 157 VL - 6 IS - 4 SN - 1835-5269 UR - https://doi.org/10.2991/itmr.2017.6.4.3 DO - 10.2991/itmr.2017.6.4.3 ID - Xu2017 ER -