Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System
- DOI
- 10.1080/18756891.2016.1256575How to use a DOI?
- Keywords
- Mass customization; supply chain; return policy; modularity; lead time
- Abstract
Mass Customization (MC) is a flexible manufacturing system with features of Mass Production (MP) and Customization Production (CP). However, there is few researches about competition & cooperation between the upstream MP firm (module manufacturer) and downstream CP firm (assembler) under MC supply chain scenario. From supply chain perspective, this paper first develops the base models considering the influences of return policy, modularity level, production lead time and pricing factors. Furthermore, according to the different decision-making situations, three kinds of MC supply chain models in competitive or cooperative environment (i.e. simultaneous-move game, sequential-move game and the cooperative game) have been built, then, the optimal solution of each model have been analyzed and compared, and coordination mechanism is design to cooperate in MC supply chain via profit-sharing with Nash bargaining power. Finally, through the numerical analysis, we find the highest profit is from the cooperative setting, then followed by in simultaneous-move and sequential-move one, the reason is that the lowest product price and the largest market demand easily occurs in the cooperative game compared with the others, the upstream module manufacturer takes advantage of MP to increase the modularity level and decrease manufacturing cost for the whole supply chain, the downstream assembler task is to shorten the lead time according to customer’s needs, while the wholesale price in cooperative game higher than simultaneous-move game and sequential-move game can ensure each firm’s benefits, effectively prevent from the effect of double marginalization and obtain Pareto optimality.
- Copyright
- © 2016. the authors. Co-published by Atlantis Press and Taylor & Francis
- Open Access
- This is an open access article under the CC BY-NC license (http://creativecommons.org/licences/by-nc/4.0/).
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TY - JOUR AU - Jizi Li AU - Chunling Liu AU - Weichun Xiao PY - 2016 DA - 2016/12/01 TI - Modularity, Lead time and Return Policy for Supply Chain in Mass Customization System JO - International Journal of Computational Intelligence Systems SP - 1133 EP - 1153 VL - 9 IS - 6 SN - 1875-6883 UR - https://doi.org/10.1080/18756891.2016.1256575 DO - 10.1080/18756891.2016.1256575 ID - Li2016 ER -