Evaluation of Dipo Car Showroom at Gatot Subroto Street Jakarta
- DOI
- 10.2991/assehr.k.220404.042How to use a DOI?
- Keywords
- Customer Experience; Accessibility
- Abstract
Car Showroom is a facility where customer experience the brand engagement in quality, memorable and seamless. Direct relationship to customer evaluation consists of: facade, environment-road orientation, entrance, circulation, zoning, accessibility, space relationship and organization of showroom. Literature sources from principal / main distributor, architecture design manual and others: journal, newspaper, internet, comparison to other brand competitors. Research applies with inductive, descriptive, qualitative method. Research object is Dipo car showroom located at Gatot Subroto street, Jakarta. Data was analyzed by the reduction, presentation and verification to create conclusion. The aims of evaluation are to compare car showroom design and implementation to post occupancy customer needs, satisfactions and experience.
- Copyright
- © 2022 The Authors. Published by Atlantis Press SARL.
- Open Access
- This is an open access article distributed under the CC BY-NC 4.0 license.
Cite this article
TY - CONF AU - Winanto Iswandi AU - Samsu Hendra Siwi AU - Fermanto Lianto PY - 2022 DA - 2022/04/21 TI - Evaluation of Dipo Car Showroom at Gatot Subroto Street Jakarta BT - Proceedings of the 3rd Tarumanagara International Conference on the Applications of Social Sciences and Humanities (TICASH 2021) PB - Atlantis Press SP - 273 EP - 275 SN - 2352-5398 UR - https://doi.org/10.2991/assehr.k.220404.042 DO - 10.2991/assehr.k.220404.042 ID - Iswandi2022 ER -