A Brief Analysis of Product Display Skills on Alibaba.com

DOI

10.2991/ssmi-18.2019.53How to use a DOI?

Keywords

Alibaba.com, product display, skills.

Abstract

Cross-border e-commerce is an inevitable trend of economic globalization. Alibaba.com is currently the most-used platform for foreign trader salesperson in China and is one of the important channels for suppliers to develop buyers. Displaying new product information is the base of e-commerce. Only high-quality product display information can rank on the top position in the popular searching system. Displaying products information is the most crucial step in getting an inquiry, too. Foreign buyers will also pay close attention to the details of the product information description, if the information of product is not clear, it is likely to lose an order from the potential buyers, or increase time, human sources, cost to continue the inquiry. This paper mainly explores the product displaying skills according to the current raking rules to upgrade the quality of product information and receive clients inquires. All this is for helping enterprises open the international trade market efficiently on Alibaba.com.

Copyright

© 2019, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Wei Xie
PY  - 2019/02
DA  - 2019/02
TI  - A Brief Analysis of Product Display Skills on Alibaba.com
BT  - Proceedings of the 2018 International Symposium on Social Science and Management Innovation (SSMI 2018)
PB  - Atlantis Press
SP  - 298
EP  - 302
SN  - 2352-5428
UR  - https://doi.org/10.2991/ssmi-18.2019.53
DO  - 10.2991/ssmi-18.2019.53
ID  - Xie2019/02
ER  -