Research on Problems to Build New E-Commerce Platform for Rural Products in Jilin Province under the Background of "Internet +"

DOI

10.2991/snce-17.2017.135How to use a DOI?

Keywords

"Internet +"; New countryside; Agricultural products; E-Commerce'

Abstract

During the 13th five-year planning, energetically developing agricultural and rural information becomes an urgent need to accelerate agricultural modernization and build a moderately prosperous society. Jilin Province, with abundant resources of important merchant food and green food, as well as emerging animal-breeding industry and agricultural products processing industry, has certain resourceful foundation to develop e-commerce. Advancement of "Internet +" strategy in our country also provides rare opportunities for us to develop e-commerce. Based on the theory of supply chain and value chain, the paper analyzes problems existing in the establishment of e-commerce platform for rural agricultural product and proposes corresponding countermeasures, aiming to accelerate the development of e-commerce.

Copyright

© 2017, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Mu Li
AU  - Wang Dahai
PY  - 2017/07
DA  - 2017/07
TI  - Research on Problems to Build New E-Commerce Platform for Rural Products in Jilin Province under the Background of "Internet +"
BT  - Proceedings of the 2017 7th International Conference on Social Network, Communication and Education (SNCE 2017)
PB  - Atlantis Press
SP  - 664
EP  - 669
SN  - 2352-538X
UR  - https://doi.org/10.2991/snce-17.2017.135
DO  - 10.2991/snce-17.2017.135
ID  - Li2017/07
ER  -