The Doctor-Patient Relationship Management in the Modern Hospital Management

DOI

10.2991/seiem-16.2016.117How to use a DOI?

Keywords

Doctor-patient relationship, management, law

Abstract

To strengthen the management of the doctor-patient relationship and maximize attraction to patients to promote the development of the hospital. Customer relationship management is a modern management with which the enterprise copes with the market competition and establishes a set of management pattern which takes the customer as the center. It is performed by managing customer resources. Provide customers with satisfactory products and services. Hospitals establish long-term, stable, the close relationship of mutual benefit with customers. Today, in the fierce competition in the medical market, hospital managers should use the customer relationship management idea.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Na Wang
AU  - Jinguo Wang
PY  - 2016/12
DA  - 2016/12
TI  - The Doctor-Patient Relationship Management in the Modern Hospital Management
BT  - Proceedings of the 2016 International Seminar on Education Innovation and Economic Management (SEIEM 2016)
PB  - Atlantis Press
SP  - 459
EP  - 461
SN  - 2352-5398
UR  - https://doi.org/10.2991/seiem-16.2016.117
DO  - 10.2991/seiem-16.2016.117
ID  - Wang2016/12
ER  -