Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)

On the Survival of Personalized Physical Bookstores Under the Development of Online Economy

Authors
Yeran Liu
Shandong Institute of Art, Jinan, Shandong, 250000, China
*Corresponding author. Email:gaoming@cas-harbour.org
Corresponding Author
Yeran Liu
Available Online 17 January 2022.
DOI
10.2991/assehr.k.220105.029How to use a DOI?
Keywords
Bookstore; physical bookstore; path selection; online economy
Abstract

With the rapid development of the Internet and digital technology, offline physical bookstores are gradually becoming the focus of attention. Traditional and old business models have become “time of the past”, new business models are being explored, and physical bookstores are facing a “painful period” of transformation. Physical bookstores are now in urgent need of transformation in order to find a way to survive. The rapid development of electronic information technology is in sharp contrast with the downturn of the paper publishing industry. This article analyzes the current predicament of physical bookstores from an objective perspective. Through data collection and data investigation, the author found that the physical bookstore will eventually move towards the development of diversification and individualization.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
17 January 2022
ISBN
978-94-6239-512-1
ISSN
2352-5398
DOI
10.2991/assehr.k.220105.029How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Yeran Liu
PY  - 2022
DA  - 2022/01/17
TI  - On the Survival of Personalized Physical Bookstores Under the Development of Online Economy
BT  - Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
PB  - Atlantis Press
SP  - 148
EP  - 152
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220105.029
DO  - 10.2991/assehr.k.220105.029
ID  - Liu2022
ER  -