Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)

Trends, Reflections and Local Practices of Chinese Fertility Policy Implementation

Authors
Yunyi Fan1, a,*, , Yuhan Guo2, b, *, , Yujie Shao3, c, *,
1School of Management Studies, Shanghai University of Engineering Science, Shanghai, China
2School of Graphic Design, University for the Creative Arts, Epsom, London, UK
3School of Philosophy and Sociology, Jilin University, Changchun, Jilin, China

These authors contributed equally.

*Corresponding author. Email: afyy@fanyunyi.com
Corresponding Authors
Yunyi Fan, Yuhan Guo, Yujie Shao
Available Online 17 January 2022.
DOI
10.2991/assehr.k.220105.182How to use a DOI?
Keywords
fertility policy; grass-roots government; policy implementation
Abstract

This paper demonstrates the basic elements of fertility policy promotion by analyzing the structure and related content of China’s fertility policy system. In doing so, the report identifies the fundamental tone of China’s fertility policy, taking into account the speedy and widespread nature of the policy system, where more relaxed slogans can be disseminated well compared to the traditional tone of propaganda. The above findings are inseparable from the stage of our fertility policy and the hierarchical structure of the government. As China is now entering a phase of loosed fertility policy, unlike the strict enforcement of the past, the management will transmit from a serious to a mild one. The grassroots government will also adopt a more relaxed tone to meet the mandates issued by the higher levels of government, as they are the government department closest to the people and the base. It is important to note that publicity of specific policies is time-sensitive and how this factor can be taken into account to better integrate with traditional publicity models is still to be explored. In the future, the promotion and implementation of policies can be met by a more relaxed tone of communication.

Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

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Volume Title
Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
17 January 2022
ISBN
978-94-6239-512-1
ISSN
2352-5398
DOI
10.2991/assehr.k.220105.182How to use a DOI?
Copyright
© 2022 The Authors. Published by Atlantis Press SARL.
Open Access
This is an open access article under the CC BY-NC license.

Cite this article

TY  - CONF
AU  - Yunyi Fan
AU  - Yuhan Guo
AU  - Yujie Shao
PY  - 2022
DA  - 2022/01/17
TI  - Trends, Reflections and Local Practices of Chinese Fertility Policy Implementation
BT  - Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
PB  - Atlantis Press
SP  - 986
EP  - 991
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220105.182
DO  - 10.2991/assehr.k.220105.182
ID  - Fan2022
ER  -