Presentation of China’s Stories in Sino-foreign Joint Documentaries

A Case Study of Two Typical Documentaries

DOI

10.2991/assehr.k.220105.082How to use a DOI?

Keywords

sino-foreign joint documentaries; China’s stories; narrative strategy; intercultural communication

Abstract

Under the background of continuous international communication, documentary as a popular form of video communication, has increasingly become an important way to promote cultural exchange from nation to nation. As representative documentaries about the story of China’s change, How China Works and How China Made It use clever narrative strategies and produces different responses in video platforms in China as well as abroad. This paper adopted case analysis to study the narrative strategy, communication effect and audience feedback of the two documentaries. At the end of the study, some suggestions were put forward on how to tell the Chinese story well, shape more welcomed Chinese image and gain better popularity. It is concluded that in order to tell China’s stories overseas more effectively under the intercultural context, sino-foreign joint documentaries should continue to actively explore the mixed interests of Chinese and foreign audiences, strengthen international cooperation, and tell China’s stories from multiple perspectives and international ways.

Copyright

© 2022 The Authors. Published by Atlantis Press SARL.

Open Access

This is an open access article under the CC BY-NC license.

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TY  - CONF
AU  - Zhiyu Zhang
PY  - 2022
DA  - 2022/01/17
TI  - Presentation of China’s Stories in Sino-foreign Joint Documentaries
BT  - Proceedings of the 2021 International Conference on Social Development and Media Communication (SDMC 2021)
PB  - Atlantis Press
SP  - 435
EP  - 439
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.220105.082
DO  - 10.2991/assehr.k.220105.082
ID  - Zhang2022
ER  -