Analysis of Risk Factors of Agricultural Crowdfunding from the Perspective of Operation

Ye Xue; Ying Cui; Ying Li; Shuang Yang

doi:10.2991/978-94-6463-194-4_5

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Analysis of Risk Factors of Agricultural Crowdfunding from the Perspective of Operation

——based on fuzzy ISM and MICMAC models

Authors

Ye Xue¹^{, *}, Ying Cui¹, Ying Li¹, Shuang Yang¹

¹School of Economics and Management, Taiyuan University of Technology, Taiyuan, China

^*Corresponding author. Email: xueye0412@126.com

Corresponding Author

Ye Xue

Available Online 21 July 2023.

DOI: 10.2991/978-94-6463-194-4_5 How to use a DOI?
Keywords: Agricultural Crowdfunding; Risk Influencing Factors; Interpretative Structural Modeling; Matriximpacts Cross-Reference Multiplication Applied to a Classification
Abstract: In order to effectively avoid the risks and prevent them in advance from the root, the paper first identifies the risk influencing factors of agricultural crowdfunding from the project operation stage. Fuzzy ISM was used to analyze the risk factors, and MICMAC was used to analyze their driving force and dependence, so as to determine the priority and focus on the key factors, and put forward targeted suggestions. The results show: the key factors in each stage are fundraising team ability and platform selection, platform review, professional platform manager, and farm monitoring. Finally, the countermeasures are put forward from three aspects: team construction, platform construction and farm construction.
Copyright: © 2023 The Author(s)
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title: Proceedings of the 10th Annual Meeting of Risk Analysis Council of China Association for Disaster Prevention (RAC 2022)
Series: Advances in Economics, Business and Management Research
Publication Date: 21 July 2023
ISBN: 10.2991/978-94-6463-194-4_5
ISSN: 2352-5428
DOI: 10.2991/978-94-6463-194-4_5 How to use a DOI?
Open Access: Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

ris enw bib

TY  - CONF
AU  - Ye Xue
AU  - Ying Cui
AU  - Ying Li
AU  - Shuang Yang
PY  - 2023
DA  - 2023/07/21
TI  - Analysis of Risk Factors of Agricultural Crowdfunding from the Perspective of Operation
BT  - Proceedings of the 10th Annual Meeting of Risk Analysis Council of China Association for Disaster Prevention (RAC 2022)
PB  - Atlantis Press
SP  - 26
EP  - 32
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-194-4_5
DO  - 10.2991/978-94-6463-194-4_5
ID  - Xue2023
ER  -

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