Tourism Industry Development Strategy: A Concept and Case Study of a Tourism Village

DOI

10.2991/assehr.k.210304.089How to use a DOI?

Keywords

HIV, Female Sex Workers, Cibitung

Abstract

The problem under study is the factors that are driving and inhibiting the development of a Tourism Village. The case study was carried out in the village of Cidadap, Cianjur regency, Indonesia. Cidadap village already has a tourism potential including waterfalls, lakes, and beautiful nature. In addition, there have been several small industries. But this potential has not been well managed by the community. Though it is a tourism potential for his village. The purpose of this study is to provide a strategy for developing and managing tourism villages in Cidadap village, Cianjur regency, Indonesia. In this study first make a concept or model in the development of Tourism Villages. This concept is based on several stakeholders who can participate in the development of Tourism Villages, namely The Village Officials, Higher Education, and Village Ministry. The concept was built to realize an output that is integrated with the concept of Community Based Tourism (CBT). The analysis used to reduce and present data is a qualitative descriptive method. The formulation uses SWOT (Strengths, Weakness, Opportunity, Threat) with SO, ST, WO, and WT analysis. Furthermore, using GAP analysis. The weaknesses and threats are analyzed using the Fishbone Diagram. The results of the study were then used as input for the strategy for developing and managing the tourism industry in the village of Cidadap, Cianjur regency, Indonesia. This will have an impact on improving the economy and empowering people.

Copyright

© 2021, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Akhmad Sutoni
AU  - Mohamad Kany Legiawan
AU  - Alfiana Renaldi
PY  - 2021
DA  - 2021/03/08
TI  - Tourism Industry Development Strategy: A Concept and Case Study of a Tourism Village
BT  - Proceedings of the 1st Paris Van Java International Seminar on Health, Economics, Social Science and Humanities (PVJ-ISHESSH 2020)
PB  - Atlantis Press
SP  - 404
EP  - 408
SN  - 2352-5398
UR  - https://doi.org/10.2991/assehr.k.210304.089
DO  - 10.2991/assehr.k.210304.089
ID  - Sutoni2021
ER  -