Proceedings of the 2023 2nd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2023)

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A case study on the planning and design of the pastoral complex -- Taking Tony’s Farm in Chengdu as an example

Authors
Xinwen Cui1, *, Zihan Liu2, Yunyang Han3
1China Agricultural University, Public Service Management, Beijing, 100080, China
2China Agricultural University, Agronomy College of Agronomy and Biotechnology, Beijing, 100080, China
3China Agricultural University and Oklahoma State University, Agricultural Economics and Management, International College, Beijing, 100080, China
*Corresponding author. Email: 562322086@qq.com
Corresponding Author
Xinwen Cui
Available Online 10 January 2024.
DOI
10.2991/978-94-6463-344-3_76How to use a DOI?
Keywords
Rural revitalization; Pastoral complex; Tony’s Farm; Optimized path
Abstract

The No. 1 central document of the Central Committee of the Communist Party of China proposed that the implementation of the rural revitalization strategy should follow the general requirements of industrial prosperity, ecological livability, rural civilization, effective governance, and affluent life, so that agriculture can become a promising industry, the profession of being farmer can become attractive occupation, and rural areas can become a beautiful home to live and work in peace and contentment. At the present stage, the development of traditional agricultural industrial parks is no longer suitable for the requirements of industrial upgrading and overall development under the new situation. It is urgent to solve the problems of agricultural efficiency, farmers’ income and rural greening in innovative ways. The pastoral complex is one of the better innovative models. Tony’s Farm, located in Pidu District, Chengdu, is a feasible pastoral complex model. This paper uses data analysis, case analysis and literature reading analysis to creatively propose an optimization path to the above problems. The objective of the study is to enhance the competitiveness and tourism attraction of Tony Farm and to provide reference value for building a template of rural revitalization.

Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2023 2nd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2023)
Series
Advances in Economics, Business and Management Research
Publication Date
10 January 2024
ISBN
978-94-6463-344-3
ISSN
2352-5428
DOI
10.2991/978-94-6463-344-3_76How to use a DOI?
Copyright
© 2023 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Xinwen Cui
AU  - Zihan Liu
AU  - Yunyang Han
PY  - 2024
DA  - 2024/01/10
TI  - A case study on the planning and design of the pastoral complex -- Taking Tony’s Farm in Chengdu as an example
BT  - Proceedings of the 2023 2nd International Conference on Public Service, Economic Management and Sustainable Development (PESD 2023)
PB  - Atlantis Press
SP  - 699
EP  - 708
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6463-344-3_76
DO  - 10.2991/978-94-6463-344-3_76
ID  - Cui2024
ER  -