A fuzzy trust evaluation model in mobile commerce
Authors
J. Chen, Z.Y. Cai, J. Peng
Corresponding Author
J. Chen
Available Online April 2015.
- DOI
- 10.2991/peee-15.2015.78How to use a DOI?
- Keywords
- Mobile commerce, Information security, Trust evaluation, Fuzzy mathematics.
- Abstract
With the quick development of mobile commerce,lacking of trust and security is becoming a big obstacle to the development of the mobile commerce.In this paper,the reliability and security problem of mobile commerce, especially trust evaluation model in its operation are studied, and a trust evaluation model based on fuzzy mathematics is proposed. Thenin order to gain a comprehensive trust value of the whole mobile commerce, the fuzzy recommend and combined algorithm is presented. Lastly the proposed model is verified by an example.
- Copyright
- © 2015, the Authors. Published by Atlantis Press.
- Open Access
- This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).
Cite this article
TY - CONF AU - J. Chen AU - Z.Y. Cai AU - J. Peng PY - 2015/04 DA - 2015/04 TI - A fuzzy trust evaluation model in mobile commerce BT - Proceedings of the 2015 International Conference on Power Electronics and Energy Engineering PB - Atlantis Press SP - 285 EP - 288 SN - 2352-5401 UR - https://doi.org/10.2991/peee-15.2015.78 DO - 10.2991/peee-15.2015.78 ID - Chen2015/04 ER -