Proceedings of the 4th International Conference on Public Administration, Health and Humanity Development (PAHHD 2024)

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Research on the Construction Strategy of Tea Cultural Space of “Three Rivers and Two Banks” in Hangzhou

Authors
Zhangjin Wu1, *
1Zhejiang University of Technology, Hangzhou, 310023, China
*Corresponding author. Email: 1126832452@qq.com
Corresponding Author
Zhangjin Wu
Available Online 21 October 2024.
DOI
10.2991/978-2-38476-295-8_13How to use a DOI?
Keywords
Cultural Space; Tea Cultural Space; construction strategy; Three Rivers and Two Banks; Hangzhou
Abstract

This study takes the tea cultural space of “Three Rivers and Two Banks” in Hangzhou as the research object, and combines river tourism theory to explore the key points of the construction of cultural space under the background of river tourism. Based on the analysis of the current situation, the construction strategy of tea cultural space of “Three Rivers and Two Banks” in Hangzhou is proposed from three aspects: overall planning of tea cultural space, measures for constructing tea cultural space, and detailed design of tea cultural space. Furthermore, auxiliary strategies are also put forward, focusing on the integration of cultural tourism industry clusters, innovative design of digital space, and the continuous enhancement of communication and promotion. These strategies aim to offer new perspectives and ideas for the construction of tea cultural space in China.

Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 4th International Conference on Public Administration, Health and Humanity Development (PAHHD 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
21 October 2024
ISBN
978-2-38476-295-8
ISSN
2352-5398
DOI
10.2991/978-2-38476-295-8_13How to use a DOI?
Copyright
© 2024 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zhangjin Wu
PY  - 2024
DA  - 2024/10/21
TI  - Research on the Construction Strategy of Tea Cultural Space of “Three Rivers and Two Banks” in Hangzhou
BT  - Proceedings of the 4th International Conference on Public Administration, Health and Humanity Development (PAHHD 2024)
PB  - Atlantis Press
SP  - 102
EP  - 109
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-295-8_13
DO  - 10.2991/978-2-38476-295-8_13
ID  - Wu2024
ER  -