Proceedings of the 2nd International Scientific and Practical Conference “Modern Management Trends and the Digital Economy: from Regional Development to Global Economic Growth” (MTDE 2020)

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The Structure of the Online Reputation Analysis in Tourism

Authors
A.V. Platov, O.I. Litvinova, N.G. Troitskaya
Corresponding Author
A.V. Platov
Available Online 5 May 2020.
DOI
10.2991/aebmr.k.200502.132How to use a DOI?
Keywords
online reputation, user-generated contents, tourism destinations
Abstract

The content of online communications is relevant to research on reputation of tourism destinations. Accessible user-generated content that forms mediated experience can be considered as proxies of reputation. Individual opinions published on Web 2.0 sites can be collected and used in implicit research. The purpose of the study was to determine the structure of the analysis of the reputation of tourist destinations in the Internet environment. The proposed structure contains a list of key components of reputation, components of the online environment, objects of analysis as indicators of reputation, analysis technologies.

Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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Volume Title
Proceedings of the 2nd International Scientific and Practical Conference “Modern Management Trends and the Digital Economy: from Regional Development to Global Economic Growth” (MTDE 2020)
Series
Advances in Economics, Business and Management Research
Publication Date
5 May 2020
ISBN
978-94-6252-962-5
ISSN
2352-5428
DOI
10.2991/aebmr.k.200502.132How to use a DOI?
Copyright
© 2020, the Authors. Published by Atlantis Press.
Open Access
This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Cite this article

risenwbib
TY  - CONF
AU  - A.V. Platov
AU  - O.I. Litvinova
AU  - N.G. Troitskaya
PY  - 2020
DA  - 2020/05/05
TI  - The Structure of the Online Reputation Analysis in Tourism
BT  - Proceedings of the 2nd International Scientific and Practical Conference “Modern Management Trends and the Digital Economy: from Regional Development to Global Economic Growth” (MTDE 2020)
PB  - Atlantis Press
SP  - 813
EP  - 816
SN  - 2352-5428
UR  - https://doi.org/10.2991/aebmr.k.200502.132
DO  - 10.2991/aebmr.k.200502.132
ID  - Platov2020
ER  -