Research on the Construction of the Index System of Intellectual Property Protection in the Transnational Operation of Enterprises

DOI

10.2991/msmi-16.2016.66How to use a DOI?

Keywords

Intellectual property protection (IPP) system, Intellectual property protection index system, Enterprise internationalization management.

Abstract

Based on a comprehensive analysis of the current protection of intellectual property rights study at home and abroad , research for enterprise transnational investment, the pattern of trade and the protection of intellectual property is relatively scarce. Therefore, the construction of transnational intellectual property protection index system is particularly important. This article focuses on the introduction of the four factors of intellectual property protection: patent status, human capital, the legal system environment and market competitive advantage, elucidates how to set up the index system with four variables as the core, and aims to explore a new method for the study of the protection of intellectual property rights issue in the transnational operation of enterprises.

Copyright

© 2016, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

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TY  - CONF
AU  - Xiao-Hong Zheng
AU  - Yu-Hui Shi
PY  - 2016/08
DA  - 2016/08
TI  - Research on the Construction of the Index System of Intellectual Property Protection in the Transnational Operation of Enterprises
BT  - Proceedings of the 2016 International Conference on Management Science and Management Innovation
PB  - Atlantis Press
SP  - 279
EP  - 283
SN  - 2352-5428
UR  - https://doi.org/10.2991/msmi-16.2016.66
DO  - 10.2991/msmi-16.2016.66
ID  - Zheng2016/08
ER  -