Research on the Influence of Forced Submissiveness on the Behavior and Attitude

DOI

10.2991/msmi-14.2014.32How to use a DOI?

Keywords

Forced submissiveness, Attitude change, Success expectation, Conformity.

Abstract

The study of attitude and behavior has always been a very important issue on social psychology. Based on Theory of cognitive dissonance, Theory of Reasoned Action and The theory of planned behavior, study the relationship between the submissiveness, behavior attitude and Conformity under the influence of the power. Further analyzes the function of the success expectations moderated the process of attitude change. The results of this research show that the forced submissiveness can promote members to generate cognitive dissonance, under the influence of high success expectations, the attitude change may caused by cognitive dissonance, then bring about the submissiveness. Under the low success expectations situation, cognitive dissonance may result in the individual distorted reality or selectively explaining inconsistent information to reduce cognitive dissonance, so that cannot bring about submissiveness.

Copyright

© 2014, the Authors. Published by Atlantis Press.

Open Access

This is an open access article distributed under the CC BY-NC license (http://creativecommons.org/licenses/by-nc/4.0/).

Download article (PDF)

TY  - CONF
AU  - Guang Xu
AU  - Yu-Chao Wang
AU  - Xue Zhang
PY  - 2014/06
DA  - 2014/06
TI  - Research on the Influence of Forced Submissiveness on the Behavior and Attitude
BT  - Proceedings of the 2014 International Conference on Management Science and Management Innovation
PB  - Atlantis Press
SP  - 176
EP  - 181
SN  - 2352-5428
UR  - https://doi.org/10.2991/msmi-14.2014.32
DO  - 10.2991/msmi-14.2014.32
ID  - Xu2014/06
ER  -